Food, Not Steel, Is Our Biggest Climate Challenge
The latest report by the United Kingdom’s Climate Change Committee, for example, shows that cutting UK greenhouse-gas emissions to net zero by 2050 would reduce British GDP by only 0.5%. The Energy Transitions Commission’s “Making Mission Possible” report estimates a similar total cost of 0.5% of global GDP to reduce emissions from the world’s energy, building, industrial, and transport systems to zero by mid-century. These estimates are well below those produced by older studies. The seminal Stern Review on the Economics of Climate Change, published in 2006, suggested costs of 1-1.5% of GDP to achieve only an 80% reduction in emissions. This welcome change reflects the dramatic and unanticipated decline in costs for key technologies – with onshore wind electricity costs down 60% in just ten years, solar photovoltaic cells down over 80%, and batteries 85%. These costs are now so low that using zero-carbon products and services in many sectors will make consumers better off. [Chart] For example, future “total system costs” to run near-zero-carbon electricity systems – including all the storage and flexibility needed with unpredictable sources such as wind and solar – will often be below those for today’s fossil fuel-based systems. And within ten years, consumers around the world will be better off buying electric autos, paying slightly less for the vehicles and far less for the electricity that powers them than they do for the diesel and petrol they buy today. In some hard-to-abate sectors such as steel, cement, and shipping, however, decarbonization is likely to impose a significant cost. Well before 2050, zero-carbon steel could be produced by using hydrogen as the reduction agent rather than coking coal, or by adding carbon capture and storage to traditional blast furnaces. But doing so might increase costs by 25%, or about $100 per ton of steel. Long-distance ships could be powered by ammonia or methanol, but fuel costs might increase by over 100%, and freight rates by 50%. As Bill Gates puts it in his new book How to Avoid a Climate Disaster, in some sectors, we face a “green cost premium” versus today’s carbon-emitting technology. So it is vital to focus research and development and venture-capital investment on breakthrough technologies that might reduce this premium. But it is also important to recognize that even if the “green premium” lingers, the cost of decarbonizing these sectors will be so small that consumers will hardly notice. Ask yourself how much steel you bought last year. Unless you are a purchasing manager, the answer is probably none directly. Instead, consumers indirectly purchase steel embedded in the products and services they consume – in autos, in washing machines, or in health services delivered at a hospital built with steel. World Steel Association figures indicate that “true steel use per capita” is 300-400 kilograms (661-882 pounds) annually in Europe and the United States. So, if the steel price rose by $100 per ton, consumers would be just $30-40 worse off. That trivial cost reflects the crucial difference between the green premium on intermediate goods and the “green consumer premium” on final products. An increase in the steel price of even 25% will add less than 1% to automobile prices. Shipping freight rates might rise by 50%, but that would increase the price of imported clothes or food by a similarly trivial amount. But higher costs for intermediate products still pose a major policy challenge. A steel company that commits to a zero-carbon target will find itself at a crushing disadvantage if its competitors do not. Imposing a carbon price on heavy industrial sectors could overcome this problem, but only if the price is applied worldwide or combined with border carbon tariffs against countries unwilling to impose it. In shipping, regulation by the International Maritime Organization could ensure that all companies move in step, and the impact on consumer costs would be trivial. By contrast, food prices and consumer food preferences are non-trivial issues. Few of us buy steel directly, but everyone buys food, which even in rich countries accounts for 6-13% of total household expenditure and much more for lower-income groups. For consumers, a 10% green premium for food would matter more than even a 100% premium for steel. Within the food sector, moreover, meat production is highly emissions-intensive. Methane emissions from livestock and manure have a global warming effect greater than the three gigatons of carbon dioxide from steel production, and an additional five gigatons of CO2 results from land-use changes, such as when forest is converted to soybean production for cattle feed. Here, too, technological solutions may be possible, but major challenges remain. Consumers do not care about the specific character of the steel they indirectly consume, but beef eaters have strong opinions about the texture and taste of steak, which synthetic meat production cannot yet replicate. And while the green premium for synthetic meat over animal meat is falling, it must get close to nil to avoid material impact on consumer budgets. This could change, however, if people decided that they would be happy with less meat and more vegetable-intensive diets, which also cost less. In that case, food could become like road transport, with consumers gaining from the shift to zero carbon rather than facing a cost burden.
© Project Syndicate 1995–2021
à lire aussi
Article : Au SIAM 2026, GPC Papier et Carton dévoile son expansion industrielle et mise sur l’innovation à l’export
La filiale du groupe Ynna franchit un nouveau cap avec l’avancement de son investissement de 200 millions de DH à Meknès et le lancement d’innovations dédiées à la valorisation des exportations agricoles marocaines.
Article : Coopératives agricoles : une nouvelle convention pour renforcer leur compétitivité et leur organisation
En marge du SIAM 2026, l’Office national du conseil agricole, l’Office du développement de la coopération et la Confédération marocaine de l’agriculture et du développement rural ont signé une convention de partenariat visant à renforcer la structuration, la professionnalisation et l’intégration des coopératives agricoles dans les filières organisées.
Article : Jeep lance le nouveau Compass, plus statutaire et technologique
Plus grand, plus technologique et mieux armé pour affronter les réalités du marché marocain, le nouveau Jeep Compass 2026 franchit un cap tout en restant fidèle à l’ADN off-road de la marque.
Article : Une nouvelle association veut peser dans la régulation de la data et de l’IA au Maroc
Portée par une quinzaine d’avocats issus de barreaux marocains et étrangers, l’initiative vise à structurer une expertise juridique marocaine sur la data et l’intelligence artificielle.
Article : “Nous voulons innover plus”. Les nouvelles ambitions technologiques de RAM, par son Chief of Transformation
Avec plus de 30 partenariats conclus avec des start-up depuis 2021, RAM mise sur l’innovation pour transformer en profondeur ses opérations et son expérience client. Selon le Chief of Transformation and Customer Experience Officer, cette stratégie s’impose désormais comme un levier central de compétitivité.
Article : Maroc Telecom : des revenus en hausse de 5% à fin mars 2026
Maroc Telecom démarre 2026 sur une dynamique solide, avec un chiffre d’affaires en hausse de 5% tiré par ses filiales africaines, tandis que le marché marocain se stabilise. Malgré une amélioration des performances opérationnelles et de la génération de cash, le résultat net part du groupe recule de 3,4%, pénalisé par l’impact de la contribution sociale de solidarité.